我这学期正在上一门叫做 ENGR 306: Capital Formation: Design Theory in Practice 的课。目前，这门课已经更多地进入到介绍商业模型、资本构成、风投约定的阶段。
以下笔记来自 Week 8 的 Studio 课堂研讨，围绕的是我的 “A Day in 2030” 愿景叙事版本（第三版）。我的一位年长同学 Steiner（他已经是有家庭的小孩爸爸）给了我很多不同角度的反馈。我们聚焦在“If I were you” 的提问方式上，也触发了我对愿景内容更深的反思——一起来看看吧！
💬 Key “If I Were You” Advice
Clarify the Company’s Purpose and Value Proposition
- Define what your company actually provides in one clear sentence.
- The current mission—“solving time and creating value”—is too broad and applies to any company.
- Narrow the focus: What specific life improvements does your haptic/tactile technology bring?
Deepen the Story of Hitting a Wall
- The “wall” moment (when your company faced a dilemma) is interesting but underdeveloped.
- Explore it through real or imagined stories—how would you actually respond to a major challenge?
- Show your ability to analyze problems and develop solutions in the face of adversity.
Define Your Target Users and Goals
- Be specific about who your users are (e.g. children, blind users, hobbyists).
- Clarify your company’s main objective: is it to enable independence, creative expression, accessibility?
Be Precise About Your Role
- Reflect on whether you want to be an owner, a technical founder, a manager, or something else.
- Consider how your personality and strengths fit into the roles required in a startup.
- There’s no contradiction in a founder being technically skilled—many tech CEOs are deeply involved in engineering.
Ground the Big Vision in Real Use Cases
- Starting with a “big picture” vision is good, but you must also deliver something concrete.
- Choose one specific application to focus on, validate its need, and then consider how to scale or generalize.
Enhance the Personal and Relational Dimension
- Bring more of your personal story and values into the narrative.
- Share what role relationships, family, and personal growth play in your long-term vision.
- Life is not only about work—acknowledging this makes your story richer and more human.
Consider the Cultural and Geographical Context
- Identify where your company begins—context (e.g., China, the US, or elsewhere) affects opportunity and strategy.
- Tailor your story to reflect real-world environments and ecosystem-specific challenges.
(My adding:) Connect More with People from Different Backgrounds
- Seek feedback and dialogue with individuals from diverse lifestyles and professions.
- Your current environment (e.g. university) is limiting the perspectives you’re exposed to.
- Broaden your ecosystem awareness to inform both product and leadership development.
💭 My Own Reflections
- Steiner’s advice helped reveal gaps in specificity within the narrative.
- There’s a need to tighten the story, especially around user definition, product value, and founder identity.
- I’m inspired to：
- Clarify purpose and audience
- Choose one use case to start with
- Reconnect the narrative to personal values and local context
- Connect more with people from different backgrounds to hear stories and broaden my view
- Seek feedback and dialogue with individuals from diverse lifestyles and professions.
- Your current environment (e.g. university) is limiting the perspectives you’re exposed to.
- Broaden your ecosystem awareness to inform both product and leadership development.